Aptoide Youtube Is Different Than Google Play Store?
When information technology comes to Android devices, most users don't realize they have a selection of where to get their apps. While the near common marketplace is the Google Play Store, other app stores have become popular over the past few years. Of these alternatives, the Amazon's App Store, which comes as the default App Store on all Fire devices, is by far the well-nigh well-known.
Regardless of which store users are browsing and downloading apps from, developers still need to focus on making certain users can find their app. While the Amazon App Store and Google Play Store are similar, apps need to pay attention to App Store Optimization (ASO) best practices.
Before we swoop into what ASO is, let'due south first get over how the Amazon App Store is different from the Google Play.
What Is the Amazon App Store?
Just put, the Amazon App Store is the app store that is available on all Amazon Fire devices, including the Kindle Fire and the Fire Stick. It essentially serves the same purpose equally the Google Play Store and has Android apps for these devices. The biggest difference is that the Amazon App Store does not require Google's Framework to be installed.
The Amazon App Shop is not limited to just Fire devices. While information technology takes a bit of piece of work, the App Shop tin can be installed on most Android devices and provide users with an alternative to the Google Play Store. However, the process requires y'all to enable the ability to install apps from unknown sources, which is highly discouraged by Google.
Recently, the Amazon App Shop went through a major redesign and introduced Amazon Coins. This virtual currency is an culling way to buy apps for a discount or for free. You tin can either earn coins past completing in-app tasks or buy them with real coin. The more you buy, the more you relieve, with savings up to 25%.
It'southward like shooting fish in a barrel to see why this might be an advantage over the Google Play Shop, merely in sheer numbers, Google Play has the Amazon App Store beat.
Getting Noticed on Amazon App Store: ASO Best Practices
It's no surprise to know that Google Play dominates when it comes to the number of apps available. As of June 2017, the Google Play store hit iii million apps by 968,000 developers, trumping the Apple App Store. In comparing, the Amazon App Store just has effectually 600,000 apps by 75,000 publishers, every bit of Spring 2016.
Despite there being a smaller pool of apps on the Amazon App Store, developers nevertheless need to utilise ASO best practices to make sure that their app is discoverable.
Here are a few tips to help whatsoever app get more downloads on the Amazon App Store:
- Keywords: Unlike Google Play, the Amazon App Store allows you to ready keywords upfront, much like Apple App Shop. While it'southward optional, providing relevant keywords will allow for your app to be ranked and found with them.
- App Title: Having a stiff title is of import, not just to concenter new users merely also for search results, equally Amazon indexes the title.
- Short Description and Long Descriptions: Use this area to permit potential users know what your app is about, the features that help you stand out and any other relevant data.
- Product Feature Bullet: Unique to the Amazon App Store, you will demand to provide three to five chief product features that will appear on the apps main page. Employ these carefully to highlight the best features of your app!
- Strong Creatives: Creatives are whatever type of prototype or multimedia associated with your app. The very first affair a potential user sees is your Icon. Take some time to A/B test your icon and find one that converts the best. Unfortunately, Amazon has discontinued their internal A/B testing, so y'all'll have to notice alternative services to help. You'll also desire to make sure your screenshots and background images are relevant and stand out for potential users. If you're submitting an app for Burn TV, you lot'll have to submit additional creatives.
Amazon App Shop Vs. Google Play
The differences betwixt the Amazon App Shop and the Google Play Shop aren't vast, but are noticeable depending on which device you're using. While Google Play blows the Amazon App Store away in terms of bachelor apps, the addition of Amazon Coins and the Product Characteristic text field helps prepare the 2 apart.
For developers, both marketplaces are a feasible source to gain new potential users. Regardless of whether you're deploying your app on the Google Play Store, the Amazon App Store or even both, you lot'll need to make certain yous follow ASO all-time practices. By post-obit these practices, y'all'll guarantee your app'south success despite competition.
Click here if yous desire to know more than about Gummicube and what App Store Optimization is.
Source: https://www.businessofapps.com/news/amazon-app-store-vs-google-play-store-what-are-the-differences/
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